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our
Missiön

At ellos, our clothes let
you be you. Each piece
is modern, effortless &
works for every aspect
of your life.

our Heritåge

Founded in 1947, we are
Sweden's leading online
department store.

Our collection reflects the
Swedish lifestyle & design
aesthetic.

our
Womän

The ellos woman is
effortlessly modern
& self-assured.

She is young at heart
& in mind.

She is focused on her
family, her home &
the world around her.
Her priorities are
bigger than herself.

She is inspired.

our Design

Every detail, every fabric
has been lovingly chosen
by our design team,
capturing the right balance
of quality & value.

And more importantly,
it's all available in a diverse
size range of 10 to 34.

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